When asked why the move back to Alabama, there were lots of reasons sighted including being more centrally located to their sponsored events, as well as the fact that more bass pro fishermen live in the state than any other. In my opinion those are valid points, but the real reason is that the new owners needed to show they are creating a new identity. In this case they may be trying to create the old identity that people missed.
Sunday, November 27, 2011
B.A.S.S. To Move Back To Alabama
B.A.S.S. was founded by Ray Scott in 1968 in Montgomery, Alabama. Their office remained in Montgomery until moving to Orlando in 2005. The organization had been purchased by ESPN in 2001 and they decided on the move to Orlando. Now after new ownership purchased the organization back from ESPN (November 2010), B.A.S.S is moving back to Alabama, this time to Birmingham.
When asked why the move back to Alabama, there were lots of reasons sighted including being more centrally located to their sponsored events, as well as the fact that more bass pro fishermen live in the state than any other. In my opinion those are valid points, but the real reason is that the new owners needed to show they are creating a new identity. In this case they may be trying to create the old identity that people missed.
When asked why the move back to Alabama, there were lots of reasons sighted including being more centrally located to their sponsored events, as well as the fact that more bass pro fishermen live in the state than any other. In my opinion those are valid points, but the real reason is that the new owners needed to show they are creating a new identity. In this case they may be trying to create the old identity that people missed.
Subscribe to:
Post Comments (Atom)
0 comments:
Post a Comment